Same home. A fraction of the fee.
A 6% agent's listing side next to Stelo: $2,500 flat, upfront, or 1% at close with a $3,500 minimum.
The gap at six example prices
Pick a row to see the receipt.
| Example sale prices | 3% listing side | Full service | Guided | Full service vs 3% |
|---|---|---|---|---|
| $9,000 | $3,500 minimum | $2,500 | $5,500 | |
| $18,000 | $6,000 | $2,500 | $12,000 | |
| $30,000 | $10,000 | $2,500 | $20,000 | |
3% listing side$30,000 Stelo full service$10,000 With Stelo full service at $1,000,000, you keep$20,000 Kept on the listing side. Buyer-agent compensation is separate, optional and negotiable either way. Run your own quote's rate | ||||
| $42,000 | $14,000 | $2,500 | $28,000 | |
| $60,000 | $20,000 | $2,500 | $40,000 | |
| $90,000 | $30,000 | $2,500 | $60,000 | |
3% listing side $30,000. Stelo full service $10,000. With Stelo full service at $1,000,000, you keep $20,000. Kept on the listing side. Buyer-agent compensation is separate, optional and negotiable either way.
Round example prices, for illustration only. Buyer-agent compensation is separate, optional and negotiable, and sits outside every column. Guided is a different level of service: you lead the sale and Stelo is not your listing agent.
Where the 6% goes
In this example the 6% is two fees: a listing side and a buyer side. Both Stelo plans are drawn against the first.
A $1,000,000 sale
ExampleThe example 6%Both sides added together
$60,000Listing side$30,0003% of the sale price, paid to the listing agent at closing
Buyer side$30,000Separate, optional and negotiable
Stelo full service$10,0001% at close, $3,500 minimum
Stelo guided$2,500Flat, upfront. You lead the sale; Stelo is not your listing agent
Stelo's fee sits against the listing side, not the full commission.
Example only, at a round price. Commission is negotiable and varies by agent. Excludes escrow, title, taxes and other closing costs.
See both plans in fullCheck any quote against five lines
Whoever you choose, compare the written scope, not just the number. These are the lines worth reading twice.
The rate, in dollars
Ask what the listing side comes to at your likely price. A percentage is easy to agree to and hard to picture.
The buyer side
Check whether buyer-agent compensation is folded into the number. It's separate, optional and negotiable, so see it on its own line.
When it's due
At closing or upfront? Stelo guided is $2,500 flat, upfront; Stelo full service is 1% at close.
What's in writing
Photos, staging, showings, negotiation and closing paperwork should all be spelled out in the agreement, not assumed.
Who does the work
Know who prices the home, runs the showings and answers offers once it's listed: an agent, or you.
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FAQ
Straight answers on the 6% example and what each Stelo plan includes.
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