The company behind your sale.
We build the software Bay Area sellers use to run their sale, and we work with licensed partner agents when you want the sale handled for you.
What we believe
Know the fee before you list
You pick a plan knowing what it costs. Buyer-agent compensation is a separate decision, and it's yours to make.
See pricingWhere to check
- Where the fees are
- Published on the pricing page
- When you choose
- Before you list
- Buyer-agent compensation
- Separate, optional and negotiable
Software for the routine work
Your sale and its offers live in one seller dashboard, on either plan, so you can check where things stand whenever you want.
How offers workWhere to check
- On either plan
- Seller dashboard
- Where it appears
- MLS + every major listing site
- Showings
- How visits are plannedHow showings work
A licensed agent where it counts
If you want the sale handled for you, a licensed partner agent handles it, and your signed agreement names them. The licensing page sets out who does what.
How licensing worksWhere to check
- Who handles a full-service sale
- A licensed partner agent
- Where it's written down
- Your signed agreement
- On the flat-fee plan
- You lead the sale; Stelo is not your listing agent
You choose the level of help
Some sellers want to lead the sale; others want it handled. Both are real options, and a free 15-minute call is enough to pick one.
Read the selling guideWhere to check
- Lead it yourself
- The flat-fee plan
- Have it handled
- Full service with a licensed partner agent
- Still deciding
- A free 15-minute call
Say plainly what we are
Stelo is a technology platform working with licensed partner agents. Your signed agreement spells out each role in your sale.
Read terms & policiesWhere to check
- What Stelo is
- A technology platform
- Who does what
- Spelled out in your signed agreement
- Roles on each plan
- Set out on the licensing pageHow licensing works
More from the company
Work with us, read seller reviews or find a quick answer.
Become an advisor
For licensed real estate professionals who want to work with Stelo sellers.
Stelo at a glance
The company in one place: what we are, where we work and how to reach us.
Stelo Inc.
- Founded by
Brayden Benz
- Based in
555 Bryant St, San Francisco, CA 94107, US
- Where we sell
San Francisco, the Peninsula, the South Bay, the East Bay and the North Bay
Share your address on a free call and we'll confirm the service for your home.
- Bay Area market data
- Plans
$2,500 flat, paid upfront, or 1% at close with a $3,500 minimum
Buyer-agent compensation is separate, optional and negotiable.
- See pricing
Press, partners or anything else: email the team and we'll pass your note to the right person.
You are one call away from your local selling team

FAQ
Questions about the company, answered straight.
Still have questions?
Let's talk — book a 15-minute intro call with our team